Rene Morozowich

Hey there! I'm Rene, a Pittsburgh-based WordPress Developer.

I specialize in building, customizing and caring for small business websites. I also help small businesses go further with email marketing and lead generation.

Hey there!

I’m Rene, a Pittsburgh-based Web & WordPress Developer. I specialize in building, customizing and caring for your business’s website. I can also help you take your site further with lead generation and email marketing.

My goal is to help entrepreneurs and small businesses connect with their audience (and get those leads). I craft beautiful, robust websites that look great on all devices and are easy to update and maintain.

Services

Need a new site for your business? From learning about you and your business, to crafting a site to fit your needs, to releasing it for the world to see, we’ll work together.

You have an amazing website — now what? Websites are no longer something you can create once and forget about — they need ongoing updates and care. Let me handle the details to keep everything running smoothly.

Have a great website but know there’s more to it than that? Let’s talk about how your business can benefit from lead generation and email marketing. Start with an initial consultation where I get to know you and your business and provide you an actionable marketing plan.

Rene Morozowich is one of the best technical people I have worked with in the past ten years. I recommend Rene unequivocally and give her my highest possible endorsement. She is professional, hard-working and trustworthy. She’s also nice! I am looking forward to working with Rene on future projects and believe the excellent working relationship we’ve formed will be a lifelong one.

Blog

Goals, Strategy + Planning

3 tips for choosing a WordPress theme

A custom designed WordPress site isn’t always in the cards. Luckily, there are TONS of pre-designed themes and templates out there to consider. But how do you decide which theme will work best for your project? Here are three tips for choosing a WordPress theme that will work well for your project.

November 5, 2019

Site Development

How to install and edit Astra Starter Sites on a new WordPress site

Astra starter sites are predesigned templates that you can import to your new WordPress site. I walk through how to choose, install and edit one quickly.

October 15, 2019

Site Development

Installing and configuring the Astra theme for WordPress

Wondering how to install install and configure Astra? Check out this post and video.

October 14, 2019

Does your business generate enough new inquiries?

Download my free guide to learn how to generate new inquiries while you sleep using a lead generation system to automatically nurture and educate your prospects.

Instagram

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Growing up, physical fitness wasn’t my thing — who wanted to run around and get sweaty? And the competition of organized sports? Nope, nope, nope. In fact, my family used to tease me about getting all As but a B in gym. (I dug up proof just for you.) Several years ago, things changed. I was going through a really difficult time and started to notice the correlation between when I would exercise and how I’d feel mentally. Spoiler: I felt better. On December 7, 2016, I downloaded a tracking app on my phone (Strides) and created a goal. It was modest — to exercise twice per week. You’ve probably heard the popular saying that it takes 21 (or even 66) days to develop a habit. Either way, for me, it took WAY longer. Only now do I feel like this habit is firmly in place in my life, and it’s been three years. Here’s the stats. 🏃‍♀️🏋️‍♂️ Goal met 144/157 weeks; that’s 92% of the time! Current (and best) streak is 87 weeks. 🎉 And the plan — not easy, but simple. 👉 ✅ Set an achievable goal ✅ Show up and keep. showing. up. ✅ Keep track ✅ Celebrate how far you’ve come I love the saying — “We are what we repeatedly do. Excellence, then, is not an act, but a habit.” (Apparently NOT Aristotle, but Will Durant) The best part isn’t the exercise or even the goal setting (although I 💕 both) — it’s that I changed. I don’t know about you, but SO often I think I’m fixed. How I am is just how I am and that’s just how it is. But it’s not true. And finding out that you can and have changed (especially when it’s for the better) is an awesome feeling. How have you changed? #fridayintroductions #achieveyourgoals #goalcrusher #goals #goalsetting #setgoalsnotlimits #personalgrowth #selfgrowth #challengeyourself #fitness #fitforlife #fitlifestyle #fitnessgoal #fitnessmotivation #workout #workoutmotivation

Instagram post 2190058930397670938_19488502620 $I've been working with small businesses on their websites for over two years now and during that time, there's been something nagging at me. Something that I never had a great answer for — privacy policies. I always recommend that clients have a privacy policy on their website, but since I'm not an attorney, I wasn't able to give any specific legal advice. Sending clients to an attorney was not a good solution either — having an attorney create a privacy policy can be expensive and it's often cost prohibitive to many small businesses. In addition, privacy laws change. So a policy created yesterday may not be valid today. Enter @termageddon 🥳 🎉 🎈 🙌 Termageddon is a service that offers policies for small business websites. They will automatically update your website policies when the laws change, and they do it at a fraction of the cost of an attorney. The license costs $99/year (for all the policies you need), and I'm charging a one-time setup fee of $49 (50% off the regular price of $99 through Friday, December 6) to handle everything for you. I'll create the policy pages, insert/test the code and ensure your policies stay up to date with changes to the law. Let’s get your policies in place today. #privacypolicy #privacypolicygenerator #termageddon #compliance #websitesecurity #smallbusinesstips #smallbusinessadvice #smallbusinessgrowth$

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Raise your hand if you love thrift stores 🙋‍♀️ Yesterday (Black Friday) my significant other and I were at The Thrift King for their 50% off sale and ran into a box set of records — The Sounds of Solid Soul, Volume 1. For $1.38, we had to pick it up. The Sounds of Solid Soul was originally created in the early 1970s by the Marine Corps for radio stations that played predominantly soul music. There are 4-5 songs on each side (7 records in total) and between songs, there are promos, encouraging listeners to join the Marine Corps. Holy marketing batman. 🦇 Bill Haywood, the announcer 👉 1️⃣ Is speaking directly to his audience, meeting them where they are (at the other end of the radio) 2️⃣ Is very specific on who he is talking to — high school seniors 3️⃣ Shows he understands their specific concerns — they want to keep learning and go to college, but money is tight (or they aren’t sure what they want to do) 4️⃣ Uses language that’s relatable (not overly stuffy in this case) 5️⃣ Gives a solution to their problem — the Navy Marine Corps Scholarship Program. It includes free tuition, free textbooks and a check every month for room/board and incidentals 6️⃣ Uses exclusivity to sell — it’s hard to get into and they’re looking for a few good men 7️⃣ Includes a call to action — visit the recruiting office and talk with their Marine Corps representative Now think about YOUR marketing. Are you 👉 ✅ Meeting your target customers where they are? ✅ Speaking to their pain points? ✅ Showing how you’re a great solution to their problems? ✅ Including a call to action? 🤔 #marketinghelp #marketingplan #marketingstrategy #marketingtips #marketing101

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In the fall of 2001, I started my first job as a Programmer Analyst at PPG. My boss Cindy told me something that I still think about. She said to create a folder of nice things that people say. 💕🙌 Working in IT, you don’t often get a lot of calls where people say, “Hey, I just wanted to let you know that everything is working great today. Thanks!” 🤣 It’s often the opposite — people contact you specifically when something goes wrong or is broken. 😕 Reviewing the folder once in awhile puts things in perspective and makes praise that much more meaningful. I didn’t actually take her advice until recently. This year I created a “Thanks” label in my email client and started adding emails to it that I received. The first one was from @djtopping. He said, “I greatly appreciated your post on how to add a top menu in the free Astra WordPress theme! It worked flawlessly and you even assisted a nube with the styling!” (Check out the post at renemzw.com/astra) Do you do this? What’s something nice that someone has said to you? #femaleentrepreneurs #ambitiouswomen #freelancingfemales #inspiredwomen #creativeladydirectory #womenentrepreneurship #womeninbiz #womeninbusiness #womeninbusinessrock #womenwhohustle #successfulwomen #bepresent #communityovercompetition #createandcultivate #createeveryday #createyourhappy #finishedproduct #hustleandheart #hustlewithease #makeithappen #makersandthinkers #mindsetiseverything #mycreativebiz #myownboss #presentoverperfect #showupforyourself #sograteful

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One goal I’ve been setting for the past few years is to run two 5Ks per year. The second of those is next week — the Greensburg Turkey Trot. 🦃 🏃‍♀️ . I’m especially excited about this one because it’s the first 5K I’ll run with my 11-year-old (who otherwise doesn’t dig running very much). . We were out on a practice run last week and it made me think more about setting goals and, more importantly, being successful. 👟 Have a big goal (run the 5K) but work up to it (practice runs) 👟 Set a deadline (Thanksgiving) 👟 Measure your progress (MapMyRun) 👟 Think about how happy future you will be that current you showed up 👟 Celebrate all the wins along the way . What’s your goal and more importantly, how are you working towards it? . . . . . #achieveyourgoals #goalcrusher #goals #goalsetting #entrepreneurgoals #setgoalsnotlimits #personalgrowth #selfgrowth #challengeyourself #femaleentrepreneurs #ambitiouswomen #womenwhohustle #successfulwomen

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