In my WordPress Pittsburgh presentation on email marketing, we discussed why businesses should use email marketing, choosing an email marketing platform, setting up your email marketing account, adding forms and popups to your website to get people on the list, when to email people and what to say and driving people back to your website.
Today we’re going to look at 29 different examples of sign up forms — forms asking a visitor to sign up for a newsletter or to receive a free resource. There’s a ton we can learn from these by looking at where they’re located, what they contain and what they promise.
Over the weekend I visited Spoonwood Brewing in the South Hills of Pittsburgh. As soon as I sat down, I noticed a call to action to sign up for their email list. I LOVE seeing email marketing in the wild. Let’s walk through each piece of the puzzle and I’ll show you how I think Spoonwood is doing everything right.
This past weekend I attended WordCamp Kent. WordCamp Kent was the very first WordCamp I attended two years ago in 2017. It made a HUGE impression on me and I was really excited to go back this year. Here’s a recap of all the great people I met and things I learned.
Calling all freelancers! Whether you focus on design, development, content creation or marketing, there’s more to freelancing than just being good at your trade. In order to be able to service your clients, you have to keep YOUR business running and that means getting those finances in order. Join me for my WordCamp Kent presentation.
Astra is one of my new favorite themes. Recently I needed to add a top menu (above the standard header menu) without using Astra Pro. I was able to write and add some code to show the menu pretty quickly. Learn how!
You’ve been writing content on your site for awhile now. Great work! Chances are you have the most recent posts listed on your home page and your blog is most likely date-based, too. Those old posts are still valid though! Let’s talk about how to put that older content to work and get visibility to those old posts.