Helpful tools for small business social media management
It’s 2021 and we all know social media is the place to be. But how do you find the time to post often and consistently? With tools.
2020 Year In Review
2020 started off well enough, right? I wrote my 2019 year in review, created some goals and tasks and got to work. But sometimes life goes off the rails.
Three quick and easy ways to use email automation in your small business
Many entrepreneurs and small businesses use an email marketing platform to send monthly or quarterly newsletter-style updates, but did you know you can use email automation in other ways?
Why it’s a bad idea to send bulk emails from your own email account
I’ve talked with several small business owners recently, and found out many are sending mass emails directly from their own email accounts. There are a TON of reasons why this isn’t a good idea.
Streamline incoming inquiries by supercharging your contact form
All too often I see contact forms that are just an afterthought. A carefully crafted form will help nurture your potential client and save you time. Here I’ll walk you through seven ways to improve your contact form today.
Collaborating with other freelancers — creating a website for a new event or offering
One of the awesome parts of being a freelancer is collaborating with other freelancers, especially those who offer complimentary services. In this post, I want to walk you through how I got a quick website up for a collaboration with some friends.
How to create a welcome email automation in MailerLite
We all know that welcome emails are the #1 automated email you should have set up, but how exactly do you do it? Today I’ll take you step-by-step through the creation of your own welcome email in MailerLite.
2019 Year in Review
Last year I wrote my first year in review post. In it, I detailed what happened in 2018 and what I wanted to accomplish in 2019. To hold myself accountable, I created a Google sheet with all the specifics and a monthly reminder to update the sheet. Let’s see how I measured up! (Oh yeah, and talk about my plans for 2020.)
Creating a customized social profile page
A few months ago I joined Instagram. If you’re there, you know that you can only put ONE link in your profile or bio. You can’t put any clickable links elsewhere, which is a huge bummer. What if you want to tell people about your most recent podcast episode or blog post? What if you’re having an upcoming event that you want to showcase? The answer is a customized social profile page.
3 tips for choosing a WordPress theme
A custom designed WordPress site isn’t always in the cards. Luckily, there are TONS of pre-designed themes and templates out there to consider. But how do you decide which theme will work best for your project? Here are three tips for choosing a WordPress theme that will work well for your project.