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Sharing Content Across Multiple Channels

Recently I’ve had a number of clients ask me about content across channels — their website, their email list and social media. They know they should have their content everywhere, but where do they begin and what’s the most efficient way to share? My favorite way to start is with a new blog post on your website. Learn more.

Young women and man students having a business lunch discussing project diagram analysis close-up drinking coffee using laptop

Review of The Revenue Growth Habit

I recently read The Revenue Growth Habit: The Simple Art of Growing Your Business by 15% in 15 Minutes a Day. The book is broken down into four parts — the process, changing your mindset, 22 techniques for growth and executing the plan. Read my full breakdown.

iPhone, iPad and coffee

Creating a customized social profile page

A few months ago I joined Instagram. If you’re there, you know that you can only put ONE link in your profile or bio. You can’t put any clickable links elsewhere, which is a huge bummer. What if you want to tell people about your most recent podcast episode or blog post? What if you’re having an upcoming event that you want to showcase? The answer is a customized social profile page.

Website wireframes

29 sign up forms + what I’ve learned from them

Today we’re going to look at 29 different examples of sign up forms — forms asking a visitor to sign up for a newsletter or to receive a free resource. There’s a ton we can learn from these by looking at where they’re located, what they contain and what they promise.

Looking at iPad

Email marketing in the wild with Spoonwood Brewing

Over the weekend I visited Spoonwood Brewing in the South Hills of Pittsburgh. As soon as I sat down, I noticed a call to action to sign up for their email list. I LOVE seeing email marketing in the wild. Let’s walk through each piece of the puzzle and I’ll show you how I think Spoonwood is doing everything right.

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