Email Marketing

Have a great website but know there’s more to it than that? Let’s talk about how your business can benefit from email marketing! Start with an initial consultation where I get to know you and your business and provide you an actionable marketing plan.

Initial Consultation + Strategy

Looking to get started with email marketing for your small business? We’ll walk through your business and goals and I’ll create an actionable plan tailored just for you.

  • Review of your business, current email marketing strategy and goals
  • One-hour consultation via Zoom
  • Actionable marketing plan
  • One follow-up call

Get Started Collecting Emails

Ready to get started building your list? Here’s how I can help.

  • Review of what you’d like to collect and desired platform in a half-hour Zoom meeting
  • Create an account and connect to your domain
  • Create a list with the appropriate fields and segmentation
  • Connect the account to your website and show the signup box
  • Create a dedicated page for sign ups
  • Customize the confirmation and final welcome emails
  • Create an email signature line

Send a Standard, On-Demand Campaign

Now that you’re collecting emails, we’ll create and send an on-demand campaign.

  • Review what you’d like to send in a half-hour Zoom meeting
  • Create a basic template branded to your business
  • One round of design revisions
  • Create and populate a new campaign
  • One round of content revisions
  • Schedule the campaign
  • Report on campaign engagement after one week

* Training and ongoing monthly campaigns available

Email Blog Posts

You’re writing valuable content on your website regularly — let me configure your email marketing platform to email your list and keep them up to date.

  • Create a basic template branded to your business
  • Configure the integration between your site and email marketing platform
  • Create and configure a new campaign to send when a new post is published
  • Report on campaign engagement after the first email is sent

Create a Landing Page + Lead Magnet

Are you ready to entice your visitors to engage with you further? Running a Facebook or Instagram ad and need a page to send leads to? Let’s talk.

  • Review ideas for your offer in a one-hour meeting via Zoom
  • Write, design and create a lead magnet
  • Create a new list or segment an existing list
  • Design and create a landing page
  • Customize the lead magnet email after signup
  • Customize the website to advertise the lead magnet
  • Report on campaign engagement after one month

Create an Automated Sequence of Emails

Let me help you put your marketing on auto pilot. We’ll design, write and send an automated series of emails to nurture your subscribers to take action.

  • Review automation ideas in a one-hour meeting via Zoom
  • Create a new list or segment an existing list
  • Write, design and create up to five automated emails
  • Customize the website to advertise the automated sequence (if applicable)
  • Report on campaign engagement after the first two weeks

Other Services

Need something else? 

I also offer:

  • List segmentation via groups and tags
  • List cleanup
  • List auditing and reporting
  • Training
  • Integration with Zapier
  • Ecommerce integration
  • A/B testing

Ready to start leveling up your email marketing? Request a quote.