Designing and Developing a Hiring Platform for Orthopedic Specialists
MedNasc was a startup focused on streamlining the hiring process between orthopedic professionals and medical institutions. Their goal was to use “human-in-command” matching technology to improve how hospitals and practices found highly qualified specialists — faster and more efficiently.
They came to me to help bring their idea to life through a fully functional website that supported job listings, candidate management, and backend integrations with their existing matching platform. Because this was a brand-new business, we worked in phases to ensure everything aligned with their evolving goals and systems.
A Multi-Phase Build with Custom Job Listings and Matching Logic
We launched a full-featured WordPress website that supported employer and candidate workflows, then layered on advanced features like system integrations, custom match logic, and paid listings — all while keeping things flexible as the business grew.
Website
We started with a job board foundation using the Jobify theme and WP Job Manager, then customized layouts and user flows for both candidates and employers. I coordinated closely with their writer to add strategic content, optimized assets across the site, and ensured strong SEO setup with Google Analytics and Search Console.
Extras
After launch, we added deeper functionality, including a custom plugin that connected to a third-party system (TalentBrowser) via Zapier and SQL Server. This allowed MedNasc to pull in job matches and display them with custom templates. Later, we implemented pre-screening features and set up paid job listings to support monetization.
If you’re ready for a website that’s easy to manage (and support that sticks around after launch) let’s chat about your project. I’ll help you get clear, organized, and set up for what’s next.

Services for Your Business
Looking for help with your website, ongoing support, or email marketing? I offer a few different services designed to meet you where you are. Explore the options below to see what best fits your needs.