updates

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Updating plugins, themes and WordPress

If you have a WordPress site, you need a plan for updates (both content updates and software updates, but the latter is the topic of today’s post). Keeping your WordPress site updated is really important from a security perspective — older versions of plugins, themes and WordPress can be vulnerable to attacks. You’ll also find that if you skip too many updates, it will be more difficult to catch up without breaking something. It’s not all dim and grim though — new versions often mean new features — especially those that you might want to take advantage of.

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6 easy ways to get visibility to your old posts

You’ve been writing content on your site for awhile now. Great work! Chances are you have the most recent posts listed on your home page and your blog is most likely date-based, too. Those old posts are still valid though! Let’s talk about how to put that older content to work and get visibility to those old posts.

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Help! I’m not getting any leads from my new website

Last week I was talking with someone who was disappointed that they weren’t getting any leads from their new website. Building a website and adding a lot of keywords is no longer the sum total amount of work there is to be done for your online presence. Let’s talk about what else you can (and should!) be doing.

5 quick wins to start the new year right

It’s the new year! Here are five quick tasks you can do RIGHT NOW to start the new year off right. (Plus two bonus tasks for you overachievers out there.)

What’s one thing you can act on to make your website better today?

Today I want you to do something for me. I want you to go to your website and take a look around. Your potential and existing customers visit, but when is the last time you did? While you’re looking around, I want you to find one thing to change — something that will make your site better. It also should be something you can act on today, and it doesn’t matter matter how small.